Hire a Digital Marketing Manager in NJ
Looking to hire a digital marketing manager in NJ who actually gets results? Someone who builds audiences from scratch, turns creators into conversion engines, and makes complex products feel simple? Good. Keep reading. I'm Joey Pedras, and this is my case for why I should be your next hire.
Why This Page Exists
Most "hire me" pages are boring. A wall of text. A bullet list of skills. Maybe a headshot that looks like a stock photo. You've seen a hundred of them.
This is not that.
I built this page the same way I approach every marketing challenge: with clarity, creativity, and a focus on what matters to you. Because hiring a digital marketing manager for hire isn't just about checking boxes. It's about finding someone who thinks like a strategist, creates like an artist, and executes like an operator.
So instead of telling you I'm great (anyone can do that), I'm going to show you. With numbers. With proof. And with an interactive quiz that might make you laugh.
The Numbers Don't Lie
I've spent 10+ years turning marketing budgets into measurable growth. Not vanity metrics. Real, business-moving results. Here's what that looks like in practice.
Those aren't inherited numbers. I didn't walk into a team of 20 and take credit for momentum. I built programs from scratch. Grew audiences from zero. Turned cold creator outreach into a 100+ partner pipeline. That's the difference between managing marketing and actually doing it.
What I Actually Do
The job title says "Digital Marketing Manager," but the work spans a lot of ground. Here's a real breakdown of where I spend my time and energy. Hover over each card to see the details.
Social Media Strategy
Full-channel strategy across Instagram, TikTok, YouTube, LinkedIn, and Facebook. I build content calendars, create short-form video, and grow communities that actually engage.
Paid Media & Ads
Google Ads, Meta Ads, TikTok Ads, Performance Max. I manage budgets from $50K to $300K+/month, optimizing for ROAS, CPA, and real revenue.
Creator & Influencer Programs
I build creator partnerships from the ground up. Outreach, vetting, briefs, production, and turning UGC into paid creative that converts.
Content & SEO
I write. Blog posts, landing pages, product descriptions, email campaigns. All optimized for search, all written for humans. This page is a live example.
Video Production
From brand films to YouTube explainers to Reels, I produce video content across the entire funnel. I script, shoot, edit, and publish.
AI-Powered Workflows
I build AI-assisted systems for content production, research, and optimization. Not to replace creativity, but to amplify it. The result: 60% faster content creation.
Tools I Use Every Day
The Proof Is in the Portfolio
I've worked across industries you might not expect to see on the same resume. That's the point. A great content marketing strategist doesn't just know one playbook. They know how to learn a new product, find the audience, and make the connection.
Partnered with CEO and CMO on U.S. expansion strategy. Built influencer program from zero to 100+ creators producing 500+ UGC assets. Drove 4.3x ROAS on $300K/month budget and 25% YoY revenue growth. Earned Wirecutter Top Pick recognition.
Grew Facebook from under 50 to 10K+ followers in 6 months. Overhauled Google Ads for 37% revenue increase. Produced explainer videos that reduced support inquiries and turned HVAC education into shareable content.
Built U.S. marketing infrastructure for a global Japanese brand. Led the ZeLo product launch, coordinated the Nitto ATP Finals activation in Turin, Italy, and achieved 40% follower growth with 65% engagement increase.
Built a video production service from scratch. Created social campaigns across 50+ client projects. Established measurement infrastructure to track engagement, retention, and conversions.
My agency. I lead strategy engagements for B2B and service businesses, build AI-powered content workflows, and advise business owners on growth roadmaps and go-to-market strategy.
Want to see the actual work? Head over to my portfolio for brand films, social campaigns, explainer videos, and more.
Should You Hire Me? (A Quick Self-Check)
I could keep talking about myself. But let's flip it. Let's figure out if we're a fit. Check every box that applies to your situation.
What Sets Me Apart
There are a lot of experienced marketing managers out there. Here's what makes me different.
I'm a Builder, Not a Manager
Most marketers optimize existing systems. I build them. Every major initiative on my resume started from zero: the influencer program at Babysense, the social presence at Total Home Supply, the video production service at Writer's Relief. If you need someone who can create infrastructure where none exists, that's my specialty.
I Translate Complexity Into Clarity
I've made PTAC units interesting on Facebook. I've turned refrigerant phaseout regulations into content people actually shared. My background in creative writing gives me the ability to take any product, no matter how technical, and make it feel approachable.
I Think Like a Creator and Execute Like a Strategist
My personal content work (11K+ Instagram followers, 8M+ views, SEO-optimized blog posts) isn't just a hobby. It's a testing ground. I experiment with formats, algorithms, and audience behavior on my own channels, then apply what works to client and employer projects.
I'm Industry-Flexible
Baby monitors. Industrial tape. HVAC systems. Publishing services. Consumer electronics. I don't need to have worked in your industry before. I need to understand your customer, and I'm very good at that part.
Frequently Asked Questions
I've worked across e-commerce (baby monitors, HVAC), B2B manufacturing (industrial tape and adhesives), publishing services, and consumer electronics. I also run a marketing agency serving B2B and service businesses. The common thread is translating complex products into content that connects with real people.
Yes. I'm based in Northern New Jersey and open to hybrid roles in the NYC metro area or fully remote positions. I've worked in both setups and thrive in either.
Yes. Through TrueFuture Media, I offer digital strategy, social media management, content production, and AI-powered workflow consulting. Whether you need a full engagement or a one-time strategy session, we can make it work.
Collaborative and strategic. I partner with leadership to set goals, then mentor team members to develop their own capabilities. At Babysense, I directly mentored an Influencer Partnerships Manager and Social Media Manager while working alongside the CEO and CMO on quarterly strategy.
Absolutely. Visit my portfolio for brand films, social campaigns, design work, and explainer videos. You can also check out my blog for SEO content examples and my creative writing.